Speakers' Corner: Fashion in the time of coronavirus: digital skills and market practices during the pandemic


Institutional Communication Service

23 November 2020

The COVID-19 pandemic, which has turned everyone's lives upside down and damaged the economy, has not spared the fashion industry either. A sector that - as shown by Martina Ronchetti's research (Master in Digital Fashion Communication, USI) - has been able to benefit from technology to face the impact of the crisis and to ensure goods and services via digital.

Care to know more? Watch the video!


The Speakers' Corner project, whose first experimental edition was held on 5 October 2020 at Palazzo dei Congressi in Lugano during the Swiss Digital Days, launches a series of short video contributions in which students tell about the projects developed for the event. Speakers' Corner is a project promoted by the City of Lugano and the Lugano Living Lab, in which USI, together with other universities in Southern Switzerland, also participated: an initiative that stems from the desire to promote concrete projects to raise awareness on digital issues by enhancing skills in the area.


Digital Fashion Competences: Market Practices and Needs during Covid19