Speakers' Corner: an analysis across generations on the use of emoji in the Swiss Italian-speaking region

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Institutional Communication Service

16 November 2020

A waving hand or a little face that sends a kiss? Or a shower of colourful hearts? How do you measure the ways to express love with one or more virtual faces? With her research, Indra Mazzola (Bachelor in Communication, USI) has analysed how different generations in the Swiss Italian-speaking region express their feelings through emoji on the screens of their smartphones. The conclusions she came to are really interesting.

Care to know more? Watch the video!

The Speakers' Corner project, whose first experimental edition was held on 5 October 2020 at Palazzo dei Congressi in Lugano during the Swiss Digital Days, launches a series of short video contributions in which students tell about the projects developed for the event. Speakers' Corner is a project promoted by the City of Lugano and the Lugano Living Lab, in which USI, together with other universities in Southern Switzerland, also participated: an initiative that stems from the desire to promote concrete projects to raise awareness on digital issues by enhancing skills in the area.

https://www.youtube.com/embed/KanTgbRcxRY